![](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1578687805996-G0OO1EJUJCARVQETFAK5/benrudlin_matchbox_00_cover.jpg)
A drag & drop connect-3 game
Match Box is a new game prototype, developed at Dots. Its unique gameplay approach combines fun drag & drop interactions with addictive match-three-or-more mechanics. This alpha-stage game was built by a very small creative R&D team, with a focus on rapid iteration & regular user testing.
Role: Visual Design, Illustration, Product Design
Game Direction: David Hohusen
Engineering: Addison Yarborough
Game Design: Patrick Moberg, Toby Sarnelle, David Trammell
Additional Illustration: Ray Bruwelheide
Production & QA: David Trammel
Music & SFX: Ross Warriner, Cody Uhler
![benrudlin_matchbox_12_newui1.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293891733-B58ZNL1JTVTV4XGA0YSQ/benrudlin_matchbox_12_newui1.jpg)
![benrudlin_matchbox_11_newpowerups.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293890124-YLZTJESOLLE5E2NZTGDT/benrudlin_matchbox_11_newpowerups.jpg)
![benrudlin_matchbox_15_maphud.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293891478-7YLLX8I1ANLMET1TGFA2/benrudlin_matchbox_15_maphud.jpg)
![benrudlin_matchbox_17_logo.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1577343199369-OFIN2MU97C4QBPXDXY5Q/benrudlin_matchbox_17_logo.jpg)
![benrudlin_matchbox_13_newui2.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293891668-QLCUUDN6GDZ9SJNRLMHR/benrudlin_matchbox_13_newui2.jpg)
![benrudlin_matchbox_14_newboardpieces.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293891612-THJ06PC0E0OEY2DJYBY8/benrudlin_matchbox_14_newboardpieces.jpg)
![benrudlin_matchbox_15_mapnav.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293891170-3R2IU6XZTW7Q6V87FZBT/benrudlin_matchbox_15_mapnav.jpg)
![benrudlin_matchbox_16_inventory.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293891288-O02CTVGWX5NKPWNDWB5G/benrudlin_matchbox_16_inventory.jpg)
Development Work
Early prototype
![benrudlin_matchbox_01_earlyprototype.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293088188-L6FV0RJIY47ISVX2W56H/benrudlin_matchbox_01_earlyprototype.jpg)
Match Box was born out of a week-long prototyping workshop. After clearing some initial visual comprehension & interaction design hurdles, we quickly grew excited at the idea’s potential. Over the next month, the prototype was given a quick & simple visual treatment & underwent initial viability testing to gauge player comprehension.
The release tested positively & we developed a number of potential alternative thematic & aesthetic directions to explore for the game. The following month-long phase was spent exploring & A/B testing these directions via user acquisition campaigns.
Test DIRECTION B: “KAWAII TAROT”
Approachable cuteness with an air of optimistic occultism
![benrudlin_matchbox_03_fortuneflip_tiles.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293616173-2WUY0NGS6O5ZPTKYFGUP/benrudlin_matchbox_03_fortuneflip_tiles.jpg)
![benrudlin_matchbox_04_fortuneflip.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293616608-32IIIAXYCVC359U3DM1O/benrudlin_matchbox_04_fortuneflip.jpg)
Test DIRECTION C: “FOREST MONSTERS”
Friendly, mystical creatures that lurk just outside the village.
![benrudlin_matchbox_06_monstermatch_tiles.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293706097-E1SXMHUM1LEIZG4Q28K4/benrudlin_matchbox_06_monstermatch_tiles.jpg)
![benrudlin_matchbox_07_monstermatch.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293706587-PDAQ43MMRRB8QFZ2WXM1/benrudlin_matchbox_07_monstermatch.jpg)
Test DIRECTION D: “MID-CENTURY INNOVATION”
The nostalgic energy of technological advancement from yesteryear.
![benrudlin_matchbox_09_switchboard_tiles.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293784139-YVCWQRASGW8LN0QJ1IIE/benrudlin_matchbox_09_switchboard_tiles.jpg)
![benrudlin_matchbox_10_switchboard.jpg](https://images.squarespace-cdn.com/content/v1/5dd18328fcb3826c704058c4/1576293784651-GUGYQJJ8HF7FMPOJ4VLV/benrudlin_matchbox_10_switchboard.jpg)